Direct digital marketing is marketing through an email address, a web browser or a mobile phone number. Traditional direct marketing was achieved using a customer’s postal address. Traditional marketing communications are divided into two primary types: direct marketing and mass marketing. Direct marketing is a marketing method that uses such things as a consumer’s postal […]
Did you know that you could find your target market on Facebook? Facebook has groups and pages are perfect for scouting your niche. In this video, Marianne DeNovellis shows us how to go about it.
So you want to start an online business but don’t have a lot of money to invest, affiliate marketing could just be the business for you! The potential is endless as you can just do it on the side for a couple hundred bucks a month or make it your full-time job and really scale […]
Digital Development: Digital tools for sales and Marketing: Digital entrepreneurship and business applications: Digital business models
Audience research is critical when you are creating new marketing or advertising campaigns, content marketing, or any type of promotional materials. In the old days, this was accomplished by compiling expensive focus groups and making a best-educated guess as to what the consumer ultimately wants. Luckily, the internet has opened up a myriad of ways for […]