How To Follow Your Customers Around The Internet Until They Buy | Retargeting 101

Have you ever searched for a new pet toy online? You spend hours clicking into different stuffed animals, tennis balls, and whatever else you find through Google – but you aren’t sold just yet. Hours later, you see those same exact products following you over Facebook, Instagram, Google and maybe even YouTube… Weird, right?

Well, what if we told you that YOU, too, can do the same thing with your product and/or service and follow YOUR customers around the internet? You’re in for a treat… In this snippet of the Gene Pool, Billy breaks down RETARGETING (also known as “remarketing”) what it means, how we use it and quick tips on doing so.

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