Tracking conversions on a website with AdWords

Google AdWords is now Google Ads.

The Art Of Pre-Selling

Pre-Selling With Reviews In this information age we live in people naturally want to know more about products they’re considering purchasing. They don’t want to choose blindly, not when there are so many options. The days when consumers only choice was to purchase items in their local stores is just a memory. There really was no need to read reviews in those […]

How To Transform Small Sales Into Bigger Sales

Turning Small Purchases Into Big Purchases Everyone wants big ticket sales. But the fact remains, lower priced items are way easier to sell. That’s what most people call a dilemma. Use that information the right way and the result can easily be more big ticket sales for you while still getting the easy low hanging […]

video image

Creating Your First Video Sales Letter

Making A Personal Connection With Video One of your main goals with a great sales letter is to capture people’s attention and make a personal connection with them. You want them to feel like you’re talking directly to them. That can be hard to do with text, though you can try with stories, bits and […]

video image 2

Get More Conversions With VSLs

Boosting Conversions With Video Sales Letters   Most of the time, you really have to shake things up to make more sales in online marketing. You don’t want to always do the same thing everyone else is doing. Video Sales Letters or VSLs as they are called in the business, are an exception to this […]

How To Tell A Great Story

How to Turn a Great Story Into Sales One of the very best ways to boost sales and conversions is to tell a great story in your copy. Don’t get trapped into thinking you can’t possibly tell a great story. You absolutely can tell a great story if you just follow the tips in this […]

shopping cart

Creating Your Own Irresistible Offer

How To Create Your Irresistible Offer With all the noise online these days you need your offer to really stand out from others to be noticed. One great way to do that is to personalize your offer. Personalizing your offer will make it stand apart from everything else similar out there. Personalizing your offer might include a […]

Why Your Offer Is The Most Important Part of the Promotion

There are many different things that go into writing effective sales copy. For the best results you want to get it all right. Your goal should be to make your sales copy so effective that your target audience simply can’t help but buy your product. With all the focus on creating a compelling sales copy […]

Boosting Conversions With Social Proof

Gaining Their Trust With Testimonials The second thing that you can do to overcome skepticism is create testimonials, and these are in order.  Sometimes the testimonials is people have already seen your testimonials in the past.  I don’t use a lot of testimonials when I launch to my list because they’ve already been exposed to my […]

Creating Trust With A Strong Guarantee

Gain Your Prospects Trust By Offering A Strong Guarantee The best kind of guarantees are ones that are tied to very specific results.  Let me give you an example of what I’m talking about. A few years a product launched called 4-Minute Squeeze Page, we’re going to take a look at the guarantee for that. […]